Artificial intelligence -
natural transformation

Making artificial intelligence transformation a natural success in your organisation

As smart organisations across sectors seek to realise AI’s commercial promise, the L.E.K. team uncovers its challenges, barriers and opportunities.

With our latest survey of European AI-forward leaders revealing that even experienced companies struggle to achieve long-term commercial value, how can your organisation make AI a success?

Mapping the AI adoption landscape

Bystanders

Limited engagement restricted to off-the-shelf solutions

More about bystanders

Scalers

Making meaningful efforts to engage with AI, but not yet feeling the commercial benefit

Explore the challenges scalers face

Progressives

Taking the lead in implementing AI, enjoying some financial and operational benefits but yet to maximise full potential

Explore the challenges progressives face

Self-sustainers

Innovators with AI at the core of their operations, enjoying all the benefits and working to keep up with technological developments

More about self-sustainers
L.E.K. worked with a financial services business to help define the capability it needed to kick start AI initiatives and develop the business from a bystander to a scaler.
L.E.K. supported a business services client that had developed from scaler but had not quite resolved some progressive challenges, such as assessing the impact of AI and agentic on its business model.
L.E.K. worked with a technology business that is becoming a self-sustainer and needed support to expand its view on successful initiatives to pursue.

Find out more about L.E.K.’s work in AI

Identifying where you are in your AI journey is just the first step in turning this important technology to your commercial advantage. Our teams are working with organisations across Europe, helping them to shape a future where AI delivers sustainable value for their businesses. From benchmarking to developing bespoke strategies, talk to us about your AI transformation ambitions.

Rob Wild

Rob Wild

Partner, L.E.K. Consulting

Working with organisations across Europe gives us a powerful insight into the challenges and opportunities this technology presents. Our survey is a good window into the market today, but every organisation is different. Working to map potential and build a user-case is absolutely essential if you don’t want to be left behind in the AI race.

  Connect with Rob.

Ashish Khanna

Ashish Khanna

Partner, L.E.K. Consulting

Successful AI adoption isn’t just about technology - it’s about leadership, talent, and execution for any business. Those that get this right will see real impact

  Connect with Ashish.

Read our article

Click to open the pdf

Sign up for our webinar

22 May, 2025 | 2:30PM (BST)

Join Rob Wild, an AI and digital transformation leader at L.E.K. Consulting, and Steve DeLisle, Chief Digital Officer at SHL and a seasoned innovation and SaaS expert, as they unpack the findings of our latest study on AI transformation.

They’ll explore the real-world challenges slowing progress - from metric measurement to keeping up with a quick-changing landscape - and share cross-industry case studies. You’ll gain practical guidance for moving from AI experimentation to performance at scale.

Join us for insights and ideas

L.E.K. combines deep expertise with rigorous analysis to help business leaders navigate their markets, make the most of opportunities, and deliver better returns. Some of the world’s most sophisticated, innovative, and successful organisations choose us to help them maximise their potential.